Universal/Apple’s “Argylle” is stumbling out of the gate at the box office, suffering weak critical and audience reception as it opens to an estimated $16.5 million from 3,605 theaters.
That’s enough to place Matthew Vaughn’s film in the No. 1 spot at the box office, but that says more about the weak state the market is in now as the rest of the top 5 are holdover titles in their fourth weekend of play or later, all grossing between $4 million and $5 million each.
The mid-teens domestic launch of “Argylle,” which includes around $17 million overseas for a $33.4 million global start, is water off the back of Universal, which is only a distribution partner for the film.
But the result is bad news for Apple, which made a deal with Universal to release “Argylle” in theaters as part of its plan to spend hundreds of millions on auteur-driven films in the hopes that it will build word-of-mouth for their Apple TV+ streaming release. Martin Scorsese’s “Killers of the Flower Moon” may not have turned a profit against its immense budget theatrically, but its critical acclaim and Oscar nominations elevated its presence on streaming earlier this month.
“Argylle” on the other hand, is getting a thumbs down from critics and audiences alike, receiving a C+ on CinemaScore and a 35% critics Rotten Tomatoes score. With the box office-draining Super Bowl next week and competition like Paramount’s “Bob Marley: One Love” coming up, “Argylle” may see steep drops in the weekends ahead.
More to come…
The post ‘Argylle’ Leaves Box Office Still Stuck in Drought With $16.5 Million Opening appeared first on TheWrap.
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February 03, 2024 at 10:36PM
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